effie awards

Effie Nominees Gala / Effie Talk

The 2016 Nominees Effie Gala will take place on the 9th of Septbemer at the National Museum of Art of Romania, the Auditorium Hall, starting 7 p.m. The host of the ceremony is Cătălin Ștefănescu.

The Romanian EFFIE Awards gathered 27 agencies and companies, 88 campaigns, for 60 brands.

The Gala will focus on the first insights from the first round of judging from the jurors, moderators & Organizing Comittee members; they will share with the audience examples of strong points, weak points and recommendations for the judged campaigns and the industry.

Effie Talk – Karel Vinck – “Creative Effectiveness., why it will be increasingly important.”

After announcing the nominees, Karel Vinck will explain why the Effie awards will become increasingly more important in the future.  In a world where digital solutions create the illusion that they can replace creativity, the Effie award winners are more than ever relevant. He believes that they are the ideal platform for agencies to prove year after year that it is still strong creative strategy that has the biggest impact on consumers.

Karel Vinck is Chief Digital Brands of Publicis One Belgium and since 2004 managing director of Duval Guillaume.

Duval Guillaume has been awarded Belgian Agency of the Year in 2008 and 2012, Digital Agency of the Year in 2010 , 2011 and 2012, Creative Agency of the Year in 2011, 2012 and 2013 and Cannes Media Agency of the Year in 2012.

In 2016 it has won 1 gold and 2 bronze at Cannes Festival and a Silver Award at the Belgian Effie awards. He is also vice-president of the Belgian Effie jury 2016.

In the last 15 years Duval Guillaume has won 20 EFFIE awards, 39 Cannes Lions and hundreds of other national and international creative awards. The most famous work includes the Bikers commercial for Carlsberg (hitting more then 21 million views on YouTube) and the TNT viral ‘Push to add drama’ (54 million views) that still ranks as the 2nd most shared commercial ever.

 Attendance at the Effie Nominees Gala is free, but needs to be confirmed via an email sent to teodora.calin@institute.ro