OMV – MaxxMotion

OMV MaxxMotion – MaxxMotion Information Campaign: MaxxMotionBrand: OMV MaxxMotionClient: OMV PetromSubmitted by: Publicis România Background/Objectives Strategy Results Background/objectives: In a highly competitive market, OMV’s premium status and top quality perception was eroding. Strategy: Use MaxxMotion, our premium fuel, to drive up the perception of premium and quality and increase the gap to our competition. However, […]

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