Alan Rutherford – World Chairman of the International Advertising Association (IAA) will head the Jury of the Romanian EFFIE Awards competition in 2012.
Alan Rutherford is currently the World Chairman of the International Advertising Association (IAA).
During his career in marketing and advertising, Alan has been part of the management of some of the most famous communication companies worldwide: Ogilvy & Mather, Unilever or Digitas.
Alan joined Ogilvy & Mather in 1980 and during his stay there he was the head of the media department. Eight years later he was promoted to the Ogilvy Europe board and he launched the first media agency owned by yhe group.
In 1994 he became the CEO of Ogilvy Europe.
In 1998 he joined Unilever, where he was the Global Vice President of the Media department.
After this period he joined Digitas and in three yars’ time he managed to position the agency as one of the biggest digital communication networks in the world.
On year later he founded Volume – one of the most important B2B agencies in Britain and since 2010 he has been running two audit and consulting agencies for media and marketing.
In 2010, at the 42nd IAA World Congress, that took place in Moscow, Alan Rutherford was named World Chairman of the International Advertising Association.